Welcome to our blog. We hope that you can learn from our expertise in marketing, branding, and design. Receive updates by signing up for our newsletter. We'll even throw in our guide to Marketing in a Crisis.


What We're Thinking

How are Digital Marketing and Dating Similar?

What the Heck is A Shadow Ban?

Your Brand is More Than Just a Logo

3 Reasons You NEED To Be Advertising On TikTok

A New Frontier In Sports Marketing: Student Athletes

What To Expect When Working With A Marketing Agency

Women Business Owners, This One’s For You

Turning Challenges into Opportunities

Utilizing Social Media Analytics

10 Ways to Safely Give Back This Holiday Season

Let's Talk Instagram Updates

The Psychology of Color

How to Use Shapes to Tell Your Story

How to Create Guides out of Any Shape

Importance of Design in Marketing

How Investing in a Functional Logo Can Save Headaches in the Future

3 Reasons to Start Social Listening

Client Spotlight: LEXPARK

Important Digital Marketing Metrics You Need to Know

Client Spotlight: Anderson Communities

The Effects of Facebook Shop on Ecommerce Brands

Client Spotlight: Ford Motor Company

Monthly Round-Up of Marketing News

Introducing Zipie Orbit

Typography: The Basics

Top 5 Ads That Have Made an Impact During COVID-19

One Last 'Thank You' Note

Should You Even Be Marketing?

What We're Reading This Month

How Digital Technology Can Aid in Business Communication

How to Effectively Communicate with your Customers During a Crisis

How Instagram is Growing for Advertisers

Paid Search: The Remaining Dominant Ad Channel in 2020

The Art of Predicting Consumer Journeys Rather Than Reacting to Them

How Spotify Uses Personalization to Increase Customer Engagement

Advertising is Better with Friends: An Integrated Marketing Approach

We Design, You Decide Results

Step up your Holiday Strategy with Cart Abandonment Workflows

Give Where You Live 2019

Augment Your Brand with AR

The Pitfalls of “Engagement Bait” Campaigns

We Design, You Decide

Capitalizing on Your Favorite Fall Shows

It's All in the Brand

Pre-Event Planning Best Practices

Grabbing Attention with Creative Web Design

Morning, Joe.

2019 Client Spotlight: Meet 3 of Our Partners!

Your Followers Just Aren’t That into You

Creating a Brand Experience

You’re Looking at One of New York City’s Top Digital Marketing Agencies!

RIP Organic Social: How to Revive Your Organic Reach

Valuing our Zipponians and the Importance of Office Culture

Using the perfect #hashtags (7.3m) to build an Instagram following

Three ways to enhance your Facebook marketing strategy

Side-stepping the Notorious Instagram Algorithm

Mastering Twitter’s Tricky Timelines

Taking Risks: Zipie’s Vision Meeting Recap

Welcome to New York: Zipie is Expanding

How to not be a robot and master the Al Gore Rhythm

Always Stay Humble and Kind: Business Practices and Tim McGraw

Let's Give 'Em Something To Blog About

Our Suitcases are Packed and Ready

Super Bowl. Subpar Ads.

Mannequins in Bathrobes: A Normal Day at Zipie

What Does Zipie Mean to Us?

Breaking the Black Friday Mold

Give Where You Live

How to Deal with Trolls

Our Recent Client Spotlight: October 2018

Zipie ranked on 2018 Inc. 5000 List

Well. We’ve Been Inc’d.

Zipie and El Toro Join Forces with Advanced Advertising Solutions

Different Strokes: Zipie Hits the Fairway for Charity

BRB (Brains Require Breaks)

You’re Either in or You’re (Opted) Out

Unleashing the Power of Google Analytics

Key Takeaways from Digital Dealer 24

Six Reasons to be a Zintern

Zipie Tackles the Super Bowl with #BigGameBigAds

Don't Put All Your Advertising Eggs in One Facebook Basket

Breaking Through on Social Media

Social ROI: 9 Steps to Get the Most Out of Your Social Advertising

Business Listings: Where the %$#& Are You?

Thoughts on #280

Email Marketing Isn't Dead. Period.

Mobile First. Obviously.

Meaningless Marketing Metrics

A Digital Marketing Manifesto