Capitalizing on Your Favorite Fall Shows

Aug 14, 2019 10:21:03 AM / by Zipie

Fall is coming and those of us who love a good PSL, pumpkin carving and Hocus Pocus watch party are excited. As marketers, we’re moving full steam ahead for our clients’ fall media strategies. Fall is a great time to start thinking about jumping into broadcasts to connect with customers as they watch their favorite shows. Here’s why television is still a great option for fall marketing.

More Shows

Most popular television shows take a break through the summer and come back with new seasons in the fall. That means everything from Women of Wrestling, Season 2 and The Good Doctor, Season 3 to Dancing with the Stars, Season 28 and NCIS: New Orleans, Season 6. Find all-new shows and their premier dates here!

More Sports

Coordinating your marketing efforts with sports programs beloved in your community is always a good idea. One of our offices, for example, is in Lexington, Kentucky—right in the heart of the University of Kentucky’s Big Blue Nation. We’re working with our clients to buy space for their commercial spots to better connect with our community (who are crazy about the Cats). Connecting with people is what advertising is all about—it’s people, after all, who purchase your products.

As always, our team is standing by to help you make your fall media goals a reality. Check out one of our favorite commercial shoots for our friends at Paul Miller Ford here and give a shout if you need a hand. We’re happy to give it (and will bring our PSLs to cheers to a successful marketing campaign).


Topics: Media Buying, Production, Strategy


Written by Zipie