Think about some of the biggest brands you know. Ford. Ikea. McDonald’s. Chances are, even with this small mention of these giant corporations, you know exactly what their branding is all about. Ford’s logo is blue and circular. Ikea’s is yellow and blocky. McDonald’s is, well, the golden arches. These corporations and companies have done their jobs well in creating memorable experiences for customers and allows your customers to know what to expect from their products and services. The good news? You can do it, too!