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How to not be a robot and master the Al Gore Rhythm

Mar 10, 2019 4:51:24 PM / by Zipie posted in Social Media, Facebook, Instagram, Twitter, LinkedIn

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There’s a word floating around the Internet that can strike fear in any entrepreneur and frustrate social media users everywhere. Algorithms sound frightening and a little robotic, but not to worry. Team Zipie is here to help you decode these Al Gore Rhythms (wait, what?) and grow your business with one—yes, one—tip.

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Always Stay Humble and Kind: Business Practices and Tim McGraw

Mar 6, 2019 9:21:41 AM / by Zipie posted in Social Media, Social Marketing

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On Zipie’s social platforms this week, our team has been talking all things social media marketing.

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Let's Give 'Em Something To Blog About

Feb 20, 2019 9:41:24 AM / by Zipie posted in Blogging

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It’s no secret that over the last few years, the blogging industry has exploded. In 2018 alone, more than 4,000 blogs were posted per minute. But how does blogging apply to businesses? Where should you start? And why should you do it?

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Our Suitcases are Packed and Ready

Feb 8, 2019 11:14:30 AM / by Zipie posted in Zipie On The Go

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Whether we’re covering a client’s sponsorship in West Virginia or expanding our knowledge at the Adobe conference in Boston, Team Zipie is always ready to load up our suitcases and hit the road.

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Super Bowl. Subpar Ads.

Feb 4, 2019 4:07:08 PM / by Zipie posted in Advertising

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Super Bowl fans can traditionally be parsed into three categories—the game watchers, the food eaters and the advertising lovers. While some of us at Team Zipie live for football, our majority rests in those latter two categories. And we’ve got lots of thoughts on this year’s ads. With a few powerful spots here and there, the majority of the Super Bowl LIII was a little boring.

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Mannequins in Bathrobes: A Normal Day at Zipie

Jan 24, 2019 4:58:55 PM / by Zipie posted in Social Media, On-Site Activations

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The first thing I noticed at Zipie HQ was a mannequin in a bathrobe.

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What Does Zipie Mean to Us?

Nov 23, 2018 1:08:04 PM / by Zipie posted in Culture

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There are exactly three doors in the Zipie office. It’s safe to say Team Zipie shares an intimate work space and we like it that way. The lack of physical boundaries in Suite 250 lends itself to an atmosphere of constant collaboration. We’re always yelling across the room to ask each other questions, offer ideas and make the occasional joke or jab.

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Breaking the Black Friday Mold

Nov 21, 2018 5:07:41 PM / by Zipie posted in Social Marketing

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Black Friday is by far the biggest shopping day of the year, but with the title can come the chaos.

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Give Where You Live

Nov 12, 2018 12:11:18 PM / by Zipie posted in Zipie Gives Back

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This month we asked each Zipponian to select a local charity or non profit that has meaning for them. So in the spirit of giving, if you’re planning to donate your time or money this November, support an organization that supports your community. Here are a few of our favorites:

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How to Deal with Trolls

Oct 15, 2018 2:56:27 PM / by Zipie posted in Social Media

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Don’t feed them. Seriously. Don’t waste your time and energy on a user who will never back down and only wants to stir up trouble for the heck of it.

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